Thursday, June 16, 2011
Toms' New One For One
I went to a charity dinner the other night in my neighborhood and learned about Toms new One For One mission that focuses on sight.
As many of you know (unless you're like my husband and have been living under a rock for the past 6 years), Toms began as a company that designed and sold shoes. And for every pair of shoes bought, another pair was given to a child in need. How beautiful is that?
Now they're doing the same thing, except for eyes. For every pair of Toms sunglasses purchased, they will either provide medical treatment, prescription glasses, or sight-saving surgery for people in need around the world. See chart below.
It's as simple as that!
So I know now that Summer is here, many of you have a lot of options when it comes to buying a new pair of shades... All I'm saying is, here is a very cool designer doing very cool things.
Posted by Priscilla Ahn